The best lead is someone who's already decided they need a service you provide
So when a user comes looking online for this service, you need to be found.
This usually means getting your business to appear on the first page of the most popular search engine, Google.
This is done through a process called Search Engine Optimisation or SEO.
With increased Sales resulting from a Page 1 appearance on Google, you soon will realise the fantastic Return on Investment SEO provides.